While many of us still love to read books and articles, an increasingly large segment of the population prefers receiving their information visually. Visuals reign …
Digital Marketing Essentials 103: Thought Leadership Content Writing
In parts 101 and 102 we examined how brand and audience combine to provide the foundation of an online marketing strategy. Today we’re going to …
Digital Marketing Essentials 102: Know Your Audience
In lesson 101 we discussed the paramount importance of good branding to online marketing in Thailand. Now it’s time to get up close and personal …
Digital Marketing Essentials 101: Brand Building
The world is at our fingertips. Through our smartphones we can easily access the entirety of humankind’s collective wisdom, and can resolve any conundrum in seconds …
Why Your Company Needs Video Marketing
You’ve got a company with its own angle on the market in Thailand, competing for dominance in its niche. That company needs to project a …
Digital Marketing: Facebook Made $9 billion Last Quarter. Here’s How
Facebook has 1.3 billion daily users globally, and 46 million registered users in Thailand. While the platform is free to use for businesses and individuals, Facebook’s …
12 Guidelines for a Successful Blog Post: the Bangkok SMB cheat sheet
You’re ready to dip your toes into the wonderful world of blogging. You’re excited about the opportunities that await, but also a bit nervous. Will …
Leveraging Thought Leadership for Business Growth in Thailand
An abridged version of this article originally appeared in the May 2017 edition of the Australian Chamber of Commerce’s Advance Magazine, which you can read …
What Does a Copywriting Agency in Bangkok, Thailand Charge?
What does a copywriting agency in Bangkok, Thailand charge? Finding a reliable copywriter in Bangkok is a challenge. Though there are a good deal of …
6 Steps to Winning on Social Media: marketing in Bangkok
You just launched a Facebook business page. You’re glowing with excitement as you type a blurb about your latest product and click post on your …
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