The 5 Hottest Website Trends For 2020

The smartphone era began just over a decade ago, while the internet itself only gained a wide audience within the last 25 years. In an age of such rapid technological progress, it is only fair …

Emotional Marketing

Ads That are More than Skin Deep – The World of Emotional Marketing When talking about emotional marketing, we may think about ads on TV or video that makes us laugh or cry. However, this …

Why Strategy is Essential to Storytelling

Storytelling is the heart of any marketing campaign. A great story can imprint a product or service into the minds of audience members, helping to connect with them on a deeply human level. For marketing …

Storytelling Through Visuals

Storytelling Through Visuals Visual communication is the ultimate universal language. The company that can tell a great story through visual means gains a massive advantage over the competition. Visual storytelling can be told through many …

How Technology is Changing Marketing

Although billboards, TV ads, print ads, and other means of offline advertising persist, the future of marketing is digital. Most marketing activities already take place online and this trend shows no signs of slowing down. …