fbpx

B2B Marketing Agency in Bangkok, Thailand

B2B Marketing Agency in Bangkok, Thailand

Lexicon is Thailand’s award-winning B2B marketing agency in Bangkok. We work with professional services firms, law firms, accountants and other agencies to tell impactful stories for our clients.

B2B marketing is a niche and Lexicon is the only dedicated B2B marketing agency in Bangkok. As a LinkedIn management agency in Bangkok, we specialize in Executive Branding & CEO Branding strategies and the research and production of original white papers, interviews and speaking events.

Lexicon has a decade of success in B2B storytelling. What’s more, our founder David Norcross is a Director of the British Chamber of Commerce and previously worked for accounting firms KPMG Thailand and PKF International. 

B2B marketing in Bangkok is most effective when it uses thought leadership as a foundation to build credibility with potential clients so we always take a strategic approach to helping tell our clients’ stories, so get in touch if you are looking for the best LinkedIn management agency in Thailand.

WORK SAMPLES

Partnerships for Infrastructure

Animation
View details

Partnerships for Infrastructure

Animation

As well as CEO branding and LinkedIn marketing agency in Bangkok, Lexicon has a range of dedicated storytelling services in house. Including our own digital agency and social media marketing; plus, our own podcast studio, video production crew, website design, app development and branding team. So whether you’re looking for support with your event management or to launch a thought leadership campaign, our dedicated B2B marketing team is standing by to tell your story.

As a LinkedIn management agency, we work with business and individuals to help to tell their unique story online. Get in touch for a personalized quote.

CASE STUDY

Tilleke & Gibbins

Challenge

With a very active marketing department and hundreds of legal updates and case studies published over the years, the client wanted to modernize their aging Drupal CMS (Content Management System) as part of their upcoming rebrand and website redesign. With every piece of content – such as Locations, Practices, Industries, Lawyers or Insights – being related, a lot of thoughts were needed around the data model and the ability to export the data to a new CMS.

Result

Lexicon executed on the new design with fully customizable page templates coupled with a backend built with ease of use in mind. Data was migrated to the new CMS, WordPress, and an integration with Elasticsearch was developed in order to enable full text search features on the content. Security was also taken in consideration with all the required settings to protect the website of common attacks.

British Chamber of Commerce Thailand (Social Media)

Challenge

First we developed a strategy focused on building community with existing members and inviting in new members. Then, we executed a new tone of voice, visual style and led a member-focus calendar focusing on telling the story of the BCCT.

Result

In the first six months, the BCCT business page grew organically by 60% with massive increases in all engagement and reach metrics. In ROI terms, many new members were acquired directly from social media and average event attendances increased.

Austcham Event & Studio

Challenge

With COVID-19 limited the amount of physical events that could be hosted, and Zoom fatigue a real issue, Austcham were looking for ways to build better connections with their audience. The result was Austcham TV, which is produced on a monthly basis at Lexicon studios and promoted through the chamber’s online channels.

Result

The show has been universally well received and has allowed for a diversity of members to get involved and to reach fellow members during a period of lockdown and isolation caused by the pandemic.

BCCT

Challenge

The BCCT did not have a fixed online brand identity, which was leading to inconsistent visual output. Lexicon created a sophisticated and minimalistic online brand identity to reflect the chamber’s updated, modern focus as it enters its 75th year.

Result

This new design style has been launched through social media and as the visual style used for the promotion of all on- and offline events.

LawtonAsia

Challenge

We recreated LawtonAsia’s image into a new look that has a clear personality and easier to communicate with their target audiences. Initially, LawtonAsia only had a logo. We designed graphic elements, suitable typography. We then gather those elements and create brand key-visual, stationary and accessories; such as an umbrella, cap, uniform, and a tote bag that is used within the organization.

Result

LawtonAsia branding image became more friendly and easily accessible to the target audience.

Grant Thornton Thailand

Challenge

First we developed a LinkedIn-focused strategy focused on identifying and connecting with the target audience, as well as brand persona plus competitor and audience insights. Then, we executed the strategy through creative video production, design and content writing.

Result

The number of LInkedIn page followers increased by 500% while the total reach of many organic campaigns has reached over 100,000 B2B professionals.

AustCham

Challenge

The client was looking for a new website to fix issues with loading speed, while modernizing the site’s look and feel. In addition, it was necessary to sync with an existing booking engine as well as integrating a new payment gateway to allow payment inside Thailand. In addition, it was requested that the new website should be easy to edit for Austcham staff once live.

Result

The site was successfully launched and has improved booking speed by 300%. In addition, the new payment gateway, integrated thought leadership platform and new UX/UI has made the overall user experience better.
Previous
Next

B2B SME

Included:

B2B Marketer

Included:

B2B Market Leader

Included:

explore our services

Video Production
Social Media
Management
Personal Branding
Graphic Design
Content Writing
Graphic Design
Content Writing

TESTIMONIALS

LOVE FROM OUR CLIENTS

Lexicon’s creative storytelling is easy for our target audience to understand. They use storytelling for content writing, infographic design, animation works and VDO shooting. All  productions were delivered in best quality and timeline. It was my great pleasure to get chance to work with the Lexicon team. Thank you for all the impressive works your team delivered for Citi.
Warunee Ariyavutikul
Digital Sales & Marketing | Citi Thailand
Lexicon always produces exceptional work for both Citigold and Citi Priority as can be seen with our Digital Engagement VDO project.
Warunee Ariyavutikul
Digital Sales & Marketing | Citi Thailand

The Lexicon design team is highly creative and helps to encapsulate our brand in its modern incarnation.

Greg Watkins
Executive Director | British Chamber of Commerce

Lexicon’s creative video team helps ensure the BCCT story reaches its intended audience online.

Greg Watkins
Executive Director | British Chamber of Commerce

It’s a pleasure to work with the Lexicon website team.

Vincent Aloysius
CEO | INSEE Ecocyle

Lexicon has helped me to connect better with my target audience on LinkedIn.

James Egremont
| Connexus

If you want to build your brand you must tell your story, and to tell your story, look no farther than David Norcross and his incredibly gifted storytellers at Lexicon. Their professional advice and support are helping me reach the audience I’ve been looking for.

Larry S. Persons, PhD
Founder and CEO | CQ Leadership Consulting, LLC

Lexicon helped us to update our digital marketing strategy and the results have been impressive.

Greg Watkins
Executive Director | British Chamber of Commerce Thailand

David Norcross and his team at Lexicon got it right away – our vision for the re-design of our quarterly, trade magazine “Voyageur”. It now has a clean, sleek look which makes readers want to pick up the magazine and delve in. Besides their wonderful creativity, the team is an absolute delight to work with. I cannot do anything but highly recommend them.

Rose Swagemakers
Executive Director | Thai-Canadian Chamber of Commerce

Lexicon always produces exceptional storytelling content for us. We have worked with them on web design, content writing, design and animation projects and are delighted with the results.

James Egremont
Director - Asia Pacific | Connexus Global
We are always looking for talented storytellers
band interns to join our family.