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BKK EDITION

The Challenge

This new online magazine needed a business plan. Lexicon conducted competitor and audience research, before developing the magazine’s vision, missions and values statements. In addition, Lexicon built the company’s website and developed its visual brand identity, as well as suggesting online video content as the cornerstone of its growth strategy.

Results

The page grew to 30,000 followers within its first 6 months. Each video produced by the page is reaching an average of 25,000 people with 100s of likes and dozens of comments on each post. In addition, the page quickly generated ROI through corporate partnerships.

Other Case Studies

Lexicon Limited (Head Office)

Wall Street Tower 
33/126, 33/127 Room no. 2502-3,
25th Floor, Thanon Surawong, Suriyawong, Bang Rak, Bangkok 10500

Lexicon Limited (Head Office)

Wall Street Tower 
33/126, 33/127 Room no. 2502-3,
25th Floor, Thanon Surawong, Suriyawong, Bang Rak, Bangkok 10500

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