

Digital marketing trends to look out for in 2021 – Part 3: Video Production
With COVID concerns still on the minds of many consumers, video will continue to play an outsized role in day-to-day life. Despite its prevalence online,
Emotive storytelling helps make the work of NGOs and charities resonate with the public at large. Lexicon provides special rates for all services to charitable and international development agencies.
Friedrich-Ebert-Stiftung Thailand commissioned Lexicon to visualize 6 real-life stories about gender inequality in the developing world. Lexicon utilized true stories, carefully adapting them to create scripts and storyboards, which were then turned into hand-illustrated motion graphics.
USAID Fisheries sent Lexicon to the Philippines to tell the story of gender inequality in the global fishing industry. While the role of men in the industry is apparent, women actually do much of the labor while receiving minimal recognition.
Lexicon produced the whole project, from scripting and storyboarding, all the way through to filming, editing, design and voiceover.
Banyan is a charity focused on providing support to mothers from low-income families. Thailand has very high levels of childhood iron deficiency in children, and Banyan is looking to provide educational and practical support.
To support their project, Lexicon filmed on location in Bangkok and Nakon Si Thammarat.
Lexicon provides ISB with invaluable support with marketing strategy and content creation in all areas. We have been incredibly impressed with their level of service and the quality of their work.
Lexicon produce excellent written content. They are always very responsive, and they act as part of my team. I like how they keep tracks of the hours they spend on their work as it allows for full transparency.
Lexicon truly understands the ever-changing SEO & social media landscape and is able to deliver content that is not only creative and engaging but most importantly promises to improve the visibility of your brand online.
They know what they’re doing and they’re great at it! You can count on them and they are always reachable. Lexicon is always updated with the newest way of doing things, it’s a very important component to have in today’s fast changing world.
They’re like my one-stop service; writing, translation, graphic design, or even publishing, and I also know I can rely on them…thumbs up!
Lexicon always produces exceptional storytelling content for us. We have worked with them on web design, content writing, design and animation projects and are delighted with the results.
With COVID concerns still on the minds of many consumers, video will continue to play an outsized role in day-to-day life. Despite its prevalence online,
COVID-19 has done more than anything else in the past decade to move work and lifestyle online. From corporate giants to lone-wolf entrepreneurs, having an
The essence of social media is in its constantly evolving nature – its impermanence, as it embraces the present moment. For marketers, the challenge will
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