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B2B MARKETING Agency in Bangkok, THAILAND

Lexicon is Thailand’s award-winning B2B marketing agency in Bangkok. We work with professional services firms, law firms, manufacturers, accountants and other agencies to tell impactful stories for our clients.

B2B marketing in Bangkok is a niche and Lexicon is the only dedicated B2B marketing agency in Bangkok. As a LinkedIn management agency in Bangkok, we specialize in Executive Branding and the research and production of original white papers, interviews and speaking events.

Lexicon has over a decade of success in B2B marketing and storytelling. What’s more, our founder David Norcross is a Director of the British Chamber of Commerce and previously worked for accounting firms KPMG Thailand and PKF International.

B2B marketing in Bangkok is most effective when it uses thought leadership as a foundation to build credibility with potential clients. Lexicon takes a strategic approach to helping tell our clients’ stories, so get in touch if you are looking for the best LinkedIn B2B marketing agency in Thailand.

Lexicon has a range of dedicated storytelling services in house. Including our own digital agency and social media marketing; plus, our own podcast studio, Bangkok video production crew, website design, app development and branding team. So whether you’re looking for support with your event management or to launch a thought leadership campaign, our dedicated B2B marketing team is standing by to tell your story.

We work with business and individuals to help to tell their unique story online. Get in touch for a personalized quote on your B2B marketing.

WHAT DO OUR CLIENTS SAY ABOUT WORKING WITH LEXICON?

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B2B MARKETING PRICING

Startup

From

100,000฿

  • LinkedIn management for business page
  • Up to 20 posts per month, with sourced content and caption writing.
  • Calendar management and content posting​
  • Graphic design posts
  • 2 video productions per year
  • Monthly analytics report

Professional

From

150,000฿

  • Development of LinkedIn marketing strategy
  • Dedicated account manager
  • LinkedIn management for business page
  • Personal brand management for 1 of your C-Suite
  • Quarterly high-quality video production: podcast, presentation interview.
  • Monthly analytics report​
  • Calendar management and content posting​
  • Graphic design posts​

Brand Storytelling

From

250,000฿

  • Development of digital marketing strategy
  • David Norcross as your Fractional CMO
  • LinkedIn management for business page
  • Unlimited caption writing
  • Personal brand management for 4 of your C-Suite
  • Adding 400 new connections for each C-Suite leader each month
  • Creation of 4 white papers per year (research, writing, design).
  • On-brand Infographics, pull quotes and data images extracted from your and written content
  • Monthly video production (podcast, green screen, etc)
  • 100 hours of ad hoc design work per year
  • Management of all social media channels
  • Newsletter management
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These packages are designed for businesses, for individual packages, please visit our personal branding page.

While these packages are available to purchase off the shelf, we appreciate that everyone has different requirements. That’s why every package is customizable to meet your goals. Get in touch for a chat about your objectives and we can come back to you with a personalized quote.

Get Your Free

Personal Branding
Report

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OUR B2B MARKETING AGENCY APPROACH

There are approximately 4 million LinkedIn users in Thailand, most are decision makers in their organizations. Lexicon has a proven process to ensure you connect and position yourself as the expert thought leader you are!

CASE STUDY

Wangdek

Challenge

This toy company has the local franchise for Mattel’s brands, Thomas the Tank Engine, Barbie, Fisher Price and Hot Wheels. However, without a clear online marketing strategy it was difficult to engage with the target audience, build online momentum or to measure success. Lexicon developed a new online marketing strategy for Wangdek, which included a great focus on video content and newly defined buyer personas.

Result

With an updated approach and key metrics to focus on and measure, qualitative and quantitative increases were seen with improved output, engagement and interest from the target audience.

British Chamber of Commerce Thailand (Social Media)

Challenge

First we developed a strategy focused on building community with existing members and inviting in new members. Then, we executed a new tone of voice, visual style and led a member-focus calendar focusing on telling the story of the BCCT.

Result

In the first six months, the BCCT business page grew organically by 60% with massive increases in all engagement and reach metrics. In ROI terms, many new members were acquired directly from social media and average event attendances increased.

Grant Thornton Thailand

Challenge

First we developed a LinkedIn-focused strategy focused on identifying and connecting with the target audience, as well as brand persona plus competitor and audience insights. Then, we executed the strategy through creative video production, design and content writing.

Result

The number of LInkedIn page followers increased by 500% while the total reach of many organic campaigns has reached over 100,000 B2B professionals.

Bangkok Bank InnoHub

Challenge

First we developed a strategy focused on identifying and connecting with the target audience. Then, through a combination of content writing, video production, graphic design and target advertising, we created content and amplified it to engage the audience.

Result

We saw increases of 235% increase in likes, 103% in clicks, 87% in shares and 170% in comments on a year-to-year comparison

BKK Edition Social Media

Challenge

We managed the launch of BKK Edition. An online magazine catering to middle class Bangkokians. As well as developing the marketing strategy, we crafted the content plan, visual style and tone of voice. During the launch, we managed targeted advertising, page moderation and caption writing, while acting as executive producers on all content.

Result

The page grew to 30,000 followers within its first 6 months. Each video produced by the page is reaching an average of 25,000 people with 100s of likes and dozens of comments on each post. In addition, the page quickly generated ROI through corporate partnerships.
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LOVE FROM OUR CLIENTS

Latest Blogs

How to Build a Valuable LinkedIn Network 

In previous articles, we’ve discussed how a strong LinkedIn profile earns attention; and how a consistent publishing rhythm builds familiarity.
However, neither turns into commercial momentum unless the right people see your name often.

Read More

Lexicon Limited (Head Office)

Wall Street Tower 
33/126, 33/127 Room no. 2502-3,
25th Floor, Thanon Surawong, Suriyawong, Bang Rak, Bangkok 10500

Lexicon Limited (Head Office)

Wall Street Tower 
33/126, 33/127 Room no. 2502-3,
25th Floor, Thanon Surawong, Suriyawong, Bang Rak, Bangkok 10500

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