In the previous article, we looked at optimizing your LinkedIn profile.
A well-taken-care-of profile earns trust. But, consistently output builds influence.
Most CEOs post on instinct. They share when inspiration strikes, then go quiet for months. But real authority on LinkedIn comes from rhythm. From a structured approach that turns visibility into habit.

A strong profile earns attention. A steady voice earns trust.
Executive branding is the habit of showing your thinking in public so people can judge your leadership with confidence.
A visible, thoughtful CEO gives the market a focal point. Investors look for judgment. Clients look for reliability.

People decide whether to take you seriously on LinkedIn in about two seconds. In that instant, they form a judgment that can open a door or close it forever. They do not read deeply. They glance, feel something, and move on. The question is whether your profile makes them stop.

David: Hello there. Welcome to another edition of Lexicon Late Night, as always here with my co-host Justin. Today we’re going to talk about Dave Chappelle. As always in these episodes, we talk about the greatest storytellers of all time, and Chappelle has an argument to be part of that conversation. He’s been at the top of his game for three decades.

David: Hello, welcome to another episode of Bangkok Thought Leaders. I’m here today with a very special thought leader, Klaus Hofmann.
Klaus: Hello.
David: Thank you for being my guest today.
Klaus: Absolutely.

Podcast studios in Bangkok are on the rise. For individuals experimenting with the medium or sharing stories with a handful of friends, quick and dirty

Bangkok is a global hub for video production in Thailand. From blockbuster movies to podcasts and corporate shoots, the city offers an incredible variety of

Lexicon CEO David Norcross sat down with Brendan Cunningham for a video filmed at Lexicon Podcast Studios. Brendan was on hand to give an education

David: Hello. Welcome to another edition of Lexicon Late Night here, as always, with my esteemed colleague, Justin.  Justin: Sawasdee khrub. In Lexicon Late Night

Justin: Hi, David. Thanks for joining me. Very gracious of you to be here on your own show. David: Hello, there. Thanks for having me.

With AI-generated content flooding social media, standing out is no longer only about visibility – it’s about authority, trust and authenticity. LinkedIn is the only

Winning with Content: Why Video is Essential for Bangkok’s B2B Brands Every brand competes daily to stand out in an overwhelming flow of content. However,