Moving Forward Digitally: Best Marketing Strategies to Adopt in 2021
The pandemic has forced virtually every industry to evolve, and few have changed more quickly or dramatically than digital marketing. Entirely new platforms have arisen
The pandemic has forced virtually every industry to evolve, and few have changed more quickly or dramatically than digital marketing. Entirely new platforms have arisen
Brands succeed when they build positive associations in the minds of their intended audience. In today’s crowded business environment, however, capturing and keeping audience attention
Brand identity is incredibly important in business, as customer loyalty lies with the brand attached to the company. Rebranding is often necessary – but if
Visual storytelling is perhaps the most effective form of digital communication, especially in video form. On LinkedIn, videos are shared 20x more often than other
Note on the text: Lexicon’s Founder & CEO, David Norcross, recently gave a special keynote lecture at Burapha University’s 14th National and 1st International Conference
Lexicon is 6 and a half years old now, and a whole lot of things have changed over the years. One thing that has remain
My last article examined some Executive Branding essentials, to help you develop a winning approach. Today, let’s pull back the curtain on what makes for
“Especially in B2B environments, executive branding is now considered a necessity” — Steve Olenski & Kent Huffman, Forbes The effects of COVID-19 on the world of
Lexicon, Bangkok’s leading Digital PR and Brand Storytelling agency, has recently expanded its office. The expansion’s main features are the state-of-the-art video production studio and
Brands that understand the needs, motivations, and preferences of their customers, and then take decisions based on these insights and behavioral data, will have a
This year’s Digital 2021 Report for Thailand provides essential guidance for brands looking to maximize their online marketing efforts in this rapidly changing environment. Published
Bangkok, Thailand, March 2021 – Lexicon Business Communications, Bangkok’s leading Digital PR and Brand Storytelling agency, has appointed Maxime Schmitt as its new Chief Technology
To find out how Lexicon can help your brand
tell its story more effectively
Lexicon Limited (Head Office)
Wall Street Tower
33/126, 33/127 Room no. 2502-3,
25th Floor, Thanon Surawong, Suriyawong, Bang Rak, Bangkok 10500
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