
5 Rebranding Design Essentials
Brand identity is incredibly important in business, as customer loyalty lies with the brand attached to the company. Rebranding is often necessary – but if
 
		
				
Brand identity is incredibly important in business, as customer loyalty lies with the brand attached to the company. Rebranding is often necessary – but if
 
		
				
Visual storytelling is perhaps the most effective form of digital communication, especially in video form. On LinkedIn, videos are shared 20x more often than other
 
		
				
Note on the text: Lexicon’s Founder & CEO, David Norcross, recently gave a special keynote lecture at Burapha University’s 14th National and 1st International Conference
 
		
				
Lexicon is 6 and a half years old now, and a whole lot of things have changed over the years. One thing that has remain
 
		
				
My last article examined some Executive Branding essentials, to help you develop a winning approach. Today, let’s pull back the curtain on what makes for
 
		
				
“Especially in B2B environments, executive branding is now considered a necessity” — Steve Olenski & Kent Huffman, Forbes The effects of COVID-19 on the world of
 
		
				
Lexicon, Bangkok’s leading Digital PR and Brand Storytelling agency, has recently expanded its office. The expansion’s main features are the state-of-the-art video production studio and
 
		
				
Brands that understand the needs, motivations, and preferences of their customers, and then take decisions based on these insights and behavioral data, will have a
 
		
				
This year’s Digital 2021 Report for Thailand provides essential guidance for brands looking to maximize their online marketing efforts in this rapidly changing environment. Published
 
		
				
Bangkok, Thailand, March 2021 – Lexicon Business Communications, Bangkok’s leading Digital PR and Brand Storytelling agency, has appointed Maxime Schmitt as its new Chief Technology
 
		
				
Bangkok, Thailand, March 11th, 2021 – Lexicon Business Communications, Bangkok’s leading Digital PR & Brand Storytelling agency, has signed an MOU with Pridi Banomyong International
 
		
				
Which big changes will the business world embrace in 2021, and which will be left behind as a relic of the initial pandemic period? As
 
		
				To find out how Lexicon can help your brand
tell its story more effectively
Lexicon Limited (Head Office)
Wall Street Tower 
33/126, 33/127 Room no. 2502-3,
25th Floor, Thanon Surawong, Suriyawong, Bang Rak, Bangkok 10500
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